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Apollo Sales
Group
1500 S. Dairy Ashford
Suite 420
Houston, TX 77077
PH: 713.783.9000
FX: 281.920.1098
info@apollosalesgroup.com
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Client: Catalog and Content Management Software
- Gained and consolidated all lead generation activities into
Apollo Sales Group, based on success of initial program of targeted
account penetration
- Delivered key competitive information on active sales cycles
including the obtaining of competitive RFP responses
- Identified over 15 qualified, active leads in first 12 weeks
- Performed conference marketing support, leading to 18 booth
appointments and the identification of 9 prospective clients
Client - Service Parts and Spares Inventory Management
Software
- Data acquisition to build an accurate and specialized contact
list for 800 target companies in North America, Europe and Asia
- Prospect survey program obtaining key industry value metrics
and identification of 30 active prospect evaluations
Client - Workflow and Exception Reporting/ Knowledge Management
Software
- Client has outsourced their entire sales and marketing effort
to the direction of Apollo Sales Group
- Strategic sales consulting to identify target markets, develop
product messaging, develop demonstration scripting and quantify
value proposition
- Market testing to validate consulting
- Launched outsourced sales and marketing execution on consulting
and testing results
- Built pipeline to 3x historical levels
- Sold first ever perpetual license contract
Additional Client Successes:
- Secured single largest software license and services contract
for client in supplier enablement and customer relationship management
market
- Performed as the #1 region for client in Q4 2002
- Secured first customer and pilot engagement for configuration
software client
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